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Sony's Oly investment



 
 
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  #1  
Old September 28th 12, 02:28 PM posted to rec.photo.digital.slr-systems,rec.photo.digital
Alan Browne
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Posts: 12,640
Default Sony's Oly investment

http://dealbook.nytimes.com/2012/09/.../?ref=business

or http://tinyurl.com/c67hlfn

"The two companies will also consider cooperating in digital
cameras, they said."

So we shouldn't expect any fruit from this union for digital cameras for
some time. At the glacial pace of Japanese ventures we may see
something in a few years or more.


--
"There were, unfortunately, no great principles on which parties
were divided – politics became a mere struggle for office."
-Sir John A. Macdonald

  #2  
Old September 28th 12, 08:02 PM posted to rec.photo.digital.slr-systems,rec.photo.digital
Alfred Molon[_4_]
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Posts: 2,591
Default Sony's Oly investment

In article , Alan Browne
says...
So we shouldn't expect any fruit from this union for digital cameras for
some time. At the glacial pace of Japanese ventures we may see
something in a few years or more.


The cooperation has already been going on for some time. The sensor of
the OM-D is from Sony.

Olympus has always been struggling to get decent sensors for their
cameras and now they seem to have solved the problem.
--

Alfred Molon
------------------------------
Olympus E-series DSLRs and micro 4/3 forum at
http://tech.groups.yahoo.com/group/MyOlympus/
http://myolympus.org/ photo sharing site
  #3  
Old September 28th 12, 10:26 PM posted to rec.photo.digital.slr-systems,rec.photo.digital
Alan Browne
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Posts: 12,640
Default Sony's Oly investment

On 2012.09.28 15:02 , Alfred Molon wrote:
In article , Alan Browne
says...
So we shouldn't expect any fruit from this union for digital cameras for
some time. At the glacial pace of Japanese ventures we may see
something in a few years or more.


The cooperation has already been going on for some time. The sensor of
the OM-D is from Sony.

Olympus has always been struggling to get decent sensors for their
cameras and now they seem to have solved the problem.


That's just component supply. Sony manufacture all sorts of chips that
you will find in a wide array of products.

The investment at hand is in the medical imaging side with the companies
also considering in digital cameras (see what you snipped from the prior
post).

--
"There were, unfortunately, no great principles on which parties
were divided – politics became a mere struggle for office."
-Sir John A. Macdonald

  #4  
Old September 29th 12, 09:51 AM posted to rec.photo.digital.slr-systems,rec.photo.digital
Alfred Molon[_4_]
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Posts: 2,591
Default Sony's Oly investment

In article , Alan Browne
says...
That's just component supply.


The sensor is the most important component in a camera...
--

Alfred Molon
------------------------------
Olympus E-series DSLRs and micro 4/3 forum at
http://tech.groups.yahoo.com/group/MyOlympus/
http://myolympus.org/ photo sharing site
  #5  
Old September 29th 12, 02:40 PM posted to rec.photo.digital.slr-systems,rec.photo.digital
Alan Browne
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Posts: 12,640
Default Sony's Oly investment

On 2012.09.29 04:51 , Alfred Molon wrote:
In article , Alan Browne
says...
That's just component supply.


The sensor is the most important component in a camera...


In the context of the investment at hand it is completely irrelevant.
It's just the existing supply of components.

The sentence you snipped (regarding cameras): "The two companies will
also consider cooperating in digital cameras, they said."

... likely means higher integration. Perhaps EVF's, optics, firmware,
software, etc. Perhaps Sony will source lenses to Oly and/or v.v. But
that's not part of the investment at hand either so far.

--
"There were, unfortunately, no great principles on which parties
were divided – politics became a mere struggle for office."
-Sir John A. Macdonald

  #6  
Old September 29th 12, 04:14 PM posted to rec.photo.digital.slr-systems,rec.photo.digital
Alfred Molon[_4_]
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Posts: 2,591
Default Sony's Oly investment

In article , Alan Browne
says...
In the context of the investment at hand it is completely irrelevant.
It's just the existing supply of components.


But it is highly relevant for photographers. This is not a forum for
investors.

The sentence you snipped (regarding cameras): "The two companies will
also consider cooperating in digital cameras, they said."

... likely means higher integration. Perhaps EVF's, optics, firmware,
software, etc. Perhaps Sony will source lenses to Oly and/or v.v. But
that's not part of the investment at hand either so far.


Possibly Sony and Oly will share more components, but again this is not
a problem. Both companies have strengths in specific areas.
--

Alfred Molon
------------------------------
Olympus E-series DSLRs and micro 4/3 forum at
http://tech.groups.yahoo.com/group/MyOlympus/
http://myolympus.org/ photo sharing site
  #7  
Old October 5th 12, 01:18 AM posted to rec.photo.digital.slr-systems,rec.photo.digital
Wolfgang Weisselberg
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Posts: 5,285
Default Sony's Oly investment

Alfred Molon wrote:
In article , Alan Browne
says...
That's just component supply.


The sensor is the most important component in a camera...


The lens is more important (assuming your only goal is image
quality). It collects and focusses the light, hopefully avoiding
too many lens imperfections (especially the ones you can't fix
in post). The sensor only records, and even mobile phone camera
sensors do good enough with good light.

Now, if you meant "camera body", you might have a point.
But again, depending on your type of shooting, you might need
fast, reliable, predictive AF more than the best sensor. Or you
might need good automatics for the JPEG engine more --- imagine
you shoot for newspaper or the web and need the photo really
quick (say sports), so no time for raw converting and WB fixing.
Or you need to hold your camera for long time spans, then it must
be comfortable to hold. No good sensor will help you if your
hand is too tired to properly hold the camera. How about long
battery life? Or tilt&swivel LCD, for those types of shooting
where even an angle finder won't do?

"XXX is the most important component in a camera" assumes far
too much about the circumstances of the shooting to be true.

-Wolfgang
  #8  
Old October 7th 12, 08:19 PM posted to rec.photo.digital.slr-systems,rec.photo.digital
Paul Ciszek
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Posts: 244
Default Sony's Oly investment


In article ,
Wolfgang Weisselberg wrote:
Alfred Molon wrote:
In article , Alan Browne
says...
That's just component supply.


The sensor is the most important component in a camera...


The lens is more important (assuming your only goal is image
quality).


The "weakest link" is always going to be the "most important"
component, in the sense that improvments to the limiting component
are going to have to most greatest effect on the image quality.
A lot of cameras do not have optics good enough to exploit a higher
pixel count, to pick one classic example. For such cameras,
improving the optics is the only way to improve the image. I
once owned a compact camera that, in closeup mode, could resolve
details down to one pixel. It could actually have benefited from
more pixels.

--
"Remember when teachers, public employees, Planned Parenthood, NPR and PBS
crashed the stock market, wiped out half of our 401Ks, took trillions in
TARP money, spilled oil in the Gulf of Mexico, gave themselves billions in
bonuses, and paid no taxes? Yeah, me neither."

 




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