"VC" wrote in message
...
The release of Sony Alpha with the image stabilization in camera (
although this is not new) highlighted the fundamental problem with
Canon.

There is no problem, that's just marketing hype.

Canon have had IS lenses long ago as it would be very difficult to do
in-camera stabilization in film cameras. The digital cameras had to
support older lenses including the ones with IS. If Canon developed a
camera with in-body stabilization it would hurt Canon sales and
reputation.

Where do you get that idea? Canon has a good reputation as it stands, so
how would adding another feature to the dozens of current features hurt
their market share?

Was Canons rep hurt when they introduced a sensor cleaner in the XTi?

While we know the sensor cleaners are mostly hype, it doesn't seem to
hurt image quality or camera performance, so how is it detrimental to
sales?

What do you guys think ?

I think you're an easy target for marketing campaigns.

:-)